FBM® has been recording an outstanding performance during the first semester in the Philippines commercial-wise. Between promotional events and gaming awards, the casino gaming company is working hard to add another Champion year to its legacy.
The 2024 calendar has been busy for FBM®. The casino gaming brand has been very active in the bingo sites, organizing several initiatives to maximize the results of Filipino bingo operators and offer memorable entertainment experiences to local bingo players. It is time to delve into the actions performed so far and unveil the ambitions for the future:
FBM® started 2024 with a grand celebration by organizing Champion’s Night at the Grand Hyatt in January. The event gathered all bingo operators actively involved in the last promotion of 2023, recognizing their outstanding performance. The Merry Millions Para Sa Champions promo distributed over 22,000,000 pesos in cash prizes, transforming it into a memorable year-end promotion for all Champions.
The bingo operators attending enjoyed the event with delicious food, drinks, a photo booth for capturing unforgettable moments, a surprising dance show by Mr. Champion and Pig Boom, and a song performance by guest star Janno Gibbs.
FBM® also gave away 2024 calendar posters to the brand Champion players in the bingo rooms featuring FBM® Stars Kylie Verzosa and Daniel Matsunaga. This thoughtful gift symbolized a fresh start for the prosperous year desired, reinforcing FBM®’s commitment to its partners and players' community.
February started with the launch of Bingo Milyonaryo. The first link promotion organized by FBM® in 2024 offered more than 23,000,000 pesos in cash prizes. FBM® Philippines Facebook page broadcasted the live weekly draws hosted by Papa Jackson and Gandang Kara, including a special appearance of Janno Gibbs during the Grand Draw. On the day of the Grand Draw, Janno Gibbs attributed a 500,000 pesos prize to E-BINGO GMA CAVITE, transforming one of the active players in the bingo hall into a lucky winner.
Adding a romantic flair to the bingo experience, February also included a Valentine’s Special Dinner Date with FBM® Star Daniel Matsunaga in the bingo hall. FBM® Philippines posted an invitation on its Facebook Page, searching for the winner of this romantic challenge. The lucky person selected had a memorable Valentine’s Day experience. This plan included an enchanting evening with Daniel Matsunaga, a dance performance, and a candlelight meal.
In March, FBM® made significant contributions to the industry development. The casino gaming company was a gold sponsor at the IAG Manila After Dark event, demonstrating its support for initiatives that promote industry networking and engagement. Manila After Dark (MAD) is a renowned social networking event organized by Inside Asian Gaming and held at Okada Manila’s Coral Wing, Luna Lounge. This sponsorship demonstrated FBM®'s ongoing commitment to nurturing connections and relationships within the gaming community, highlighting its dedication to industry networking and collaboration.
This month also registered two major achievements for FBM®. The second day of the ASEAN Gaming Summit 2024 came with fantastic revelations for the casino gaming company at the Asia Gaming Awards ceremony. FBM® was honoured with two prestigious awards, as Pepe Costa, FBM®'s Country Manager, conquered the Outstanding Leader Award, and FBM® Foundation was distinguished with the Outstanding Contribution in CSR Award. These recent awards mark the initial milestones in FBM®'s journey toward greater success.
In the bingo sites, FBM® Stars Kylie Versoza and Daniel Matsunaga made surprise appearances in the Summersaya Fest. This meet and greet event took place at ECP Tutuban Mall (Tondo, Manila) and Bingo Boutique Sangandaan Caloocan (Caloocan City), offering a special summer blowout to the players attending both bingo sites. The FBM® Stars performed a friendly competition between them, spreading joy and smiles through the Champion players by drawing several prizes in the two bingo facilities, ensuring that everyone present had an entertaining experience.
The fourth chapter of 2024 started with a celebration. The top-performing bingo halls during the Bingo Milyonaryo campaign saw their dedication recognized in another Champion’s Night evening, at Xylo at The Palace in Taguig. Furthermore, this event served as the ideal platform for the FBM® E-Motion official launch. The disclosure of FBM® E-Motion as the newest online gaming platform in the Philippines was a significant milestone in the FBM®’s journey towards redefining the gaming experience for players in the Philippines.
With this remote gaming solution, Filipino players can now enjoy a seamless gaming experience in the palm of their hands anytime and anywhere. FBM E-Motion facilitates access to a diverse portfolio of engaging online gaming products covering various game types (slots, video bingos, table games and more) crafted by different providers.
However, the casino gaming brand still had more to offer to Filipino bingo operators and players. The introduction of the Lucky Champion Bingo scratch cards campaign offered thrilling new opportunities to the Champion players with enticing prizes. Following the triumphant debut of the Scratch N’ Boom promotion in 2023, the Lucky Champion campaign offered an improved entertainment program with more cash prizes to award among local bingo players.
The new Cash Panalo promo season was the highlight of May and June. With an impressive amount of 27,000,000 pesos awarded in cash prizes during six weeks, the campaign was a remarkable success in over 200 bingo halls across the Philippines. Papa Jackson and Jean Kiley were the hosts of this live promotion during the four weekly draws, and the Grand Draw included a special performance by the Philippines' King of Acoustic Pop, Nyoy Volante. The artist drew the 500,000 pesos award to the DMC BINGO BOUTIQUE ORTIGAS bingo site, making one of its active players a fortunate Champion.
In addition to the regular cash prizes, FBM® also organized two special giveaways for its players during the two months. On Mother's Day, the global gaming brand delighted mothers with special tote bags, while on Father's Day, FBM® gifted stylish Champion caps to thousands of Filipino fathers. These special giveaways added an extra layer of appreciation, making the gaming experience even more rewarding for FBM®’s loyal players.
FBM® is currently running the FBM Champion Cash Ulan promotion and is set to host another Champion’s Night in the next weeks. The casino gaming company is planning a new meet and greet event featuring a special game for players to join - Champion’s Cube – and preparing product novelties to bring to the Filipino bingo sites soon.
Stay tuned for more exciting activities and promotions from FBM® as the brand continues to innovate and engage with the gaming community in the Philippines throughout 2024.
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